5 Reasons Why Sales After Btech is a Great Bet
If you are reading this article, then most likely, you are preparing for an interview. It also means that you have done Btech and that you wish to switch to sales. It could also mean that you are already in sales post Btech and, people keep asking, “why sales after Btech?”
I have umpteen friends who have pursued a different line of work as compared to what they studied. Better yet, I am one of those people. I did a bachelors in finance, a masters in marketing and a post-graduation diploma in hotels. Talk about diversity! However, one good thing I did is that I always stuck to sales.
The world is no longer a straight-line trajectory. Or maybe, it never was. We have only now realised that the ride is a roller-coaster more than ever before. In short, there is no mandatory clause that since one studied a discipline, one ought to stick with it till death do them part.
Here are the 5 Reasons Why Go Into Sales After Btech
I want you to not only use these answers when preparing for potential interviews but also for when anyone in or outside your network asks you binary-type questions such as this one. For the unversed, life is not only composed of zeros and ones. There is much more to it.
Why Sales After Btech – Reason 1
Gone as the days when making those cold calls or knocking on random doors worked. Selling is now a more refined process. It requires structure, cadence and standardised methods of doing things. With the advent of technology, the selling function has got a tremendous boost, for example, using the quintessential salesforce.com as a power pack CRM software.
Then, there are others like HubSpot that marries CRM with functions like marketing. These platforms help the salespeople better understand the potential lead. The sales teams cater to the sales cycle better and understand the stage of the potential customers. These tools assist the sales associates to target specific potential leads with a laser-sharp focus, even during the qualifying stage.
The best advantage that a Btech graduate has when starting new in Sales is that they are already well-versed with how these processes work. Or at most, they pick up these processes faster than, say, a commerce graduate. The mind of a Btech graduate is more compatible with what is required to do well in the team. If you are applying to Sales in a SaaS company, it is even better.
Why Sales After Btech – Reason 2
Selling is not only about bringing in revenue. It is not like selling apples door-to-door, or insurance for that matter. While my heart is with those foot soldiers who still do that, I am talking about the boardroom action. As a sales leader, you cannot have a mindset of a mom-and-pop store. There is an umpteen number of things you need to deal with, apart from maximising revenue.
As a Sales leader, you need to use the current and historical data and create an actionable strategy for the team to practice in the next few quarters. Data analysis and decision making is a crucial skill that can make or break an organisation. It is especially true for bootstrapped or early-stage start-ups.
As a sales resource with a background in Btech, you can help sales teams to follow data-driven sales strategies and help them win deals faster and better. It also means that you will also be a step ahead of the immediate competition. Maybe they do not have a sales leader who is as diverse in knowledge as you are.
Why Sales After Btech – Reason 3
What is one thing that is most important to any Salesperson in the whole world? No chocolates for the correct answers, please. Yes, it is making the commission check. Some may call it a bonus. Being a salesperson myself, I can promise you that everyone from my clan in the world is best motivated at work to make that extra green. Take the commission or bonus away and, salespeople will find an easy way out or an alternative comfortable life in the office.
It brings me to the sales compensation plan. But Prits, isn’t this the task of the human resource team? I am confused now. So here is the truth. The sales leaders create and pass on the compensation plans to the HR team to offer and implement to the new joiner in the organisation. When the day comes, HR works with finance to implement it along with the salaries.
I have seen sales leaders struggle with creating comp plans that reward deserving candidates. They end up making a plan that does not take hard work and results into consideration. In short, they reward everyone the same. Or worst, they create a complex compensation plan that the sales team is lost. They do not know the reward for their actions. Engineers are better suited when it comes to crafting a perfect reward plan for the associates.
Btech graduates can create a mechanism of reward-for-milestone or action better. Now, it may not be God gift to all the engineers; most talented ones do. Also, pause and think of the pandemic. It has brought drastic changes to the market (and our lives). Do you think the sales compensation plans will remain the same as they were in the pre-covid levels? Engineers who have an analytical bent of mind can better deal with some changes faster, with agility.
Sales after Btech – Reason 4
Graduates from a STEM background are better academicians than us folks with a pure management/commerce background. I am sure that this is not true for all cases, but let’s take a majority vote. I am sure that you are good with permutations and combinations. So, Sales after Btech is a super combinator. You are doing it for logical reasons.
A great example is the hotel industry during the pandemic. Hotels have suffered a cumulative loss of $200 billion worldwide over the last year and a half. Airlines have lost a similar amount past two years. What do you think has happened to the associates in this sector? Most salespeople have scrambled to other industries, careers, occupations and job functions. Necessity is the mother of invention, after all.
But this is a current, unplanned situation that made people do things they would probably not do otherwise. What about planned choices for the future. Say hello to futuristic permutations and combinations viz a viz your credentials and experience. Say, with all the crypto noise around the world, you identify yourself as a future millionaire. And rightly so, you possess the skills that you can use to get there sooner.
Another one, the blockchain technological advancement worldwide, has given us hopes of safer, hack-proof digital transactions. The gurus on the wall-street predict that careers in this line of work will make people millionaires. Would you not want to take advantage of such near-future gains? Yes, you had made plans for Btech years ago and, the world has changed since then ten-fold. Sometimes, all you need to do is add nitro-boost to your car to ramp things up. If your math of Sales after Btech is bliss, so be it.
The Last Why – Reason 5
I already told you that I had given all my life to Sales. I have sold talk-time and mobile handsets to international customers during my college days. Then I did automobile for some time. Also, from selling mutual funds to hotel rooms, I have been doing this forever. Even when I started my own manufacturing business, I dedicated a lot of my day meeting potential customers. But, if you have been following me for some time, you know I am now into digital marketing and sales training. I have a dedicated sales and marketing YouTube channel.
The previous points that I have shared with you are practical points that you can use in interviews and otherwise. But this one is more of an internal case. We are humans and have emotions. A change of heart is something that can happen to anyone at any point in life. Humans are more reasonable than rational. If we did everything rationally, we would be robots. Btech and Sales is a good combination if you have read this far. Some people have studied to be a doctor and chosen to be a baker. I know someone personally who is a chartered accountant but, his heart is in ERP.
So, tell everyone who asks you why Sales after Btech that life happened to you. It is ok, to be honest, and direct in an interview as long as you are truthful to yourself. Many people have asked me why did I go into the hotel industry when I did an MBA. Most still ask me why training and digital marketing after giving years to sales. The point is whatever you do, people will always question it. Nothing can beat an honest and soulful answer. No fancy degrees, no potful of cash. Period.
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